"Moody dark-pop from a Swedish superstar in the making. Surrounded by dark, gloomy synthesizers, XOV croons his bloody, autobiographical tale along huge pop radio-friendly hooks: “Once upon a time, I was a fool / too cool for school, gangster cruel” he croons, recalling a cross between Lorde, Robyn, & The Weeknd."
- MTV Buzzworthy
"SEXY as hell! XOV drops F bombs & musical explosions of awesomeness on his song Lucifer."
- Perez Hilton
"A purple shade of ornate, emotional pop built on a foundation of rap beats and an air of masked desperation. “Boys Don’t Cry” explores the crash of his life via swelling synths, an 80's drum beat and warped vocoder, but other forthcoming songs - including “Animal” for The Hunger Games - are set to traverse the dirty saunas of lust, sin, sex, violence and much more."
- Vice Magazine / Noisey
"We’re not exaggerating when we tell you that it sounds like the lovechild of James Blake and The Weeknd. It has the former’s light flourishes of synth and simple beats combined with the latter’s soulful and emotive R&B-style vocals. We can’t wait to hear a full-length album from this guy."
- Love is Pop
"XOV aka Stockholm’s Damian Ardestani goes all out on his debut offering, Boys Don’t Cry. Coming in somewhere between the slick R&B of The Weeknd and Drake, and a more outwardly 80′s pop inspired pop sound, it’s deliriously over the top, and resoundingly confident."
- Crack In The Road
"The Boys Don’t Cry EP is a strong introduction, blending revealing, cold-blooded ruminations about his troubled past in rap form with heaven-sent, smoothly crooned pop hooks. Even in semi-acoustic form, tracks like “Animal” and “Fireman” already sound like bonafide pop anthems."
"XOV reminds the world of why Stockholm continues to have the reputation for being a songwriting hotspot of global significance."
"On his proper debut "Boys Don’t Cry", XOV tells you to man up over a smoochy production while he himself sounds like he just got dumped and is now wandering the rainy streets of Stockholm. The chorus hits hard (“like AK47 with words / semi-automatic, shoot where it hurts / right in the bulls eye / man up, man up / boys don’t cry”) with a clear message, but in the end you can’t help but get a little goosebumps for this guy."
- Disco Naivete
"XOV takes the best bits of The Weeknd & Robyn, and mixes them together into a dark pop package. And by “dark” we mean really dark. Of course, given his smooth-as-silk falsetto, it might take a few spins before the heaviness of his themes fully penetrates."
- MTV Iggy